How Color and Lighting of Booth Design Can Make or Break Your Exhibition

Creating an exhibition stand that a visitor remembers requires more than architecture and branding – it’s how you use colour and light in shaping the visitor experience. Brilliant booth colour…

Why 70% of Trade Show Booths in India Fail to Attract Visitors

Trade shows in India are enjoying a boom from thousands of exhibitors competing for attention at all the major trade shows. However, based on research and industry experience, there is…

How to Hire the Right Exhibition Stall Designer for Your Brand in 2025

Did you know booth design represents over 80% of the success of a trade show? A powerful stall has all the potential to attract foot traffic, engage conversations and increase…

From Zero to Hero: How Small Exhibitors Outsmart Big Brands at Trade Shows

Trade exhibitions are typically filled with large brands with large budgets and large booths; to everyone’s surprise, many small exhibitors are taking over the limelight, and evidence is growing that…

BDnews55.com