The global poultry packaging market size was valued at USD 4.12 billion in 2024. The market is projected to be worth USD 4.28 billion in 2025 and reach USD 5.85 billion by 2032, exhibiting a CAGR of 4.56% during the forecast period. Poultry packaging involves protecting poultry products from physical, biological, and chemical damage. The growing demand for poultry meat is a key driver of the global poultry packaging market. Additionally, the increasing use of plastic trays and films with modified atmosphere packaging (MAP) or vacuum packaging further fuels market growth.
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Market Trends:
What are the current trends in poultry packaging?
The poultry packaging market is witnessing significant advancements in packaging techniques. Key trends include:
- Increasing use of shrink packaging solutions such as shrink films and wraps.
- Growing adoption of modified atmosphere packaging (MAP) trays and vacuum packaging methods to improve packaging efficiency.
- Use of laser perforation to create porous films, ensuring an ideal atmosphere for poultry products.
- Introduction of flexible packaging solutions such as cryovac packs, microwave-safe packages, and retortable pouches to maintain freshness and extend shelf life.
Segmentation Analysis:
Which materials dominate the poultry packaging market?
Plastic is the leading material in poultry packaging and is expected to see continued growth. Key advantages include:
- High durability and strength, providing excellent protection for poultry meat and eggs.
- Resistance to damage during handling, transportation, and storage.
- Superior oxygen-barrier properties that help preserve freshness.
Which packaging techniques are most popular in the market?
Modified atmosphere packaging (MAP) dominates the packaging technique segment. Its benefits include:
- Extended shelf life compared to conventional storage methods.
- Preservation of freshness, quality, and nutrients in poultry products.
- Reduced spoilage, making it a preferred choice for the poultry industry.
What types of packaging products are most commonly used?
Trays are the dominant product type in poultry packaging. Their advantages include:
- Providing a protective barrier to prevent cross-contamination during storage, handling, and transport.
- Facilitating easy labeling and traceability of products.
- Rising demand in the food industry due to their functional and safety benefits.
Market Drivers:
- Rising Poultry Consumption: Increasing demand for poultry meat globally is a key growth factor.
- Advanced Packaging Technologies: Growing utilization of MAP and vacuum-sealed plastic trays and films enhances product shelf life.
- Sustainability Initiatives: Shift towards recyclable and reduced-plastic packaging solutions supports eco-friendly practices.
List of Top Poultry Packaging Companies:
- Berry Global, Inc. (U.S.)
- Sealed Air (U.S.)
- ProAmpac LLC (U.S.)
- Amcor PLC (Switzerland)
- Tekni-Plex Consumer Products (U.S.)
- Hartmann (Denmark)
- CKF Inc. (Canada)
- Mondi Group (U.K.)
- Cascades Inc. (Canada)
- Huhtamaki Oyj (Finland)
- Winpak Limited (Canada)
- Sealpac International bv (Germany)
- Klöckner Pentaplast (Luxembourg)
- Smurfit Kappa (Ireland)
- Mannok Pack (Ireland)
Key Industry Developments:
March 2024: Moy Park adopted Klöckner Pentaplast’s rPET MAP tray, reducing plastic use by 50 tonnes with a fully recyclable mono-material design.
August 2023: Volpi Foods launched Eco-Pack, a reduced-plastic, recyclable paper-based packaging for its premium cured meats while maintaining shelf life.
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