The global linerless labels market size was valued at USD 2.33 billion in 2019 and is projected to reach USD 4.42 billion by 2032, exhibiting a CAGR of 5.12% during the forecast based on our analysis in the existing report. The growing demand for convenience foods is driving market growth, with a strong shift toward biodegradable and eco-friendly labeling solutions. Manufacturers are focusing on sustainable innovations, such as ID Label’s Eco Tote Renew (launched in February 2020). Labels play a key role in brand image, helping brands run promotions, seasonal variants, and dynamic market campaigns. Traditional adhesive labels generate liner waste, making linerless labels an increasingly preferred choice in packaging and labeling.
Fortune Business Insights™ lists out the names of all the companies present in the global market. They are as follows:
Gipako UAB, Hub Labels, Cenveo Corporation, Reflex Labels Ltd., Skanem AS, NAStar Inc., 3M, Coveris, Avery Dennison Corporation, Ravenwood Packaging, Innovia Films, Constantia Flexibles, Lexit Group AS, RR Donnelley & Sons Company, Optimum Group, SATO Europe GmbH, Tereoka Seiko Co., Ltd., L&N Label Company, Preprint Group, DuraFast Label Company, Bizerba Australia, Bostik, Dykam A.C.A. Ltd., Weber Packaging Solutions
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Segmentation Analysis:
How is the market segmented by adhesion type?
- Categories: permanent, removable, repositionable, and others.
- Repositionable labels are gaining traction as they can be reused and recollected, addressing global waste concerns.
Which printing technology dominates the market?
- Segments: direct thermal, thermal transfer, laser, inkjet, and others.
- Direct thermal printing holds the largest share due to:
- Low-cost printing.
- Portability (printers as small as mobile devices).
- Use of single-color ink, enhancing profit margins for logistics and retail sectors.
Which application segment leads the market?
- Applications: food & beverage, pharmaceutical & personal care, retail, logistics, and others.
- Food & beverage dominates due to:
- High need for product differentiation.
- Rising demand for clean label products requiring detailed product information.
What are the key components of linerless labels?
- Components: facestock, adhesive, and release coating.
- Facestock is the largest segment (~80% of label weight).
- New sustainable facestock materials include vellum paper, metalized paper, and sugarcane paper.
- Demand for high resistance and eco-friendly options is driving innovation.
Drivers & Restraints-
Rising Usage of Attractive & Food-safe Labels to Spur Growth
Brand recognition plays a vital role when it comes to the sales of food products worldwide. Labeling is a significant part of branding. The utilization of food-safe and attractive labels helps the food and beverage industry to grow. In the Latin American and Asian countries, namely, Brazil, Japan, and Southeast Asia, food products, such as fruits, bacon, and ham are packed with liner-free labels. Also, several ruling bodies have put forward strict norms and regulations regarding the information that is to be printed on the labels of food products.
Unlike conventional labels, linerless labels are capable of including 30% more print. In addition to this, manufacturers won’t have to change the dimensions of linerless labels and thus, they can be easily used instead of the traditional ones. They are also cost-effective and hence, are very popular in the food and beverage sector. The expansion of the food and beverage industry across the globe is likely to contribute to the growth of the backless labels market growth in the coming years. However, the regular shapes of linerless labels may not fulfill the requirements for a novel trademark. It may hamper growth.
Competitive Landscape-
Key Players Focus on R&D Activities to Develop New Products
The market is semi-consolidated. Most of the top players are investing hefty amounts of money in research and development activities to introduce innovative linerless labels and their components. Below are two of the latest key industry developments:
- January 2020: Bostik unveiled its new linerless label adhesive. It is mainly designed to improve efficiencies of the production line and deliver sustainable packaging, especially for quick service restaurant applications.
- May 2019: R.R. Donnelley & Sons Company (RRD) announced the broadening of its label manufacturing platform. It added a 26” linerless press for this expansion. The press was developed by ETI Converting Equipment.
Regional Analysis-
Growth of E-commerce to Drive Market in Asia Pacific
Geographically, the market is categorized into the Middle East and Africa, Latin America, Asia Pacific, Europe, and North America. Out of these, Asia Pacific generated USD 892.5 million in revenue in 2019. This growth is attributable to the expansion of e-commerce in this region. North America is anticipated to grow considerably backed by the presence of a well-established retail sector in the U.S. Also, the demand for retail and personal care goods would upsurge because of the outbreak of the Covid-19 pandemic. For gaining the confidence of customers, companies are demanding eye-catching labels for their products. In Europe, the market is set to grow steadily owing to the high demand from the pharmaceutical industry.
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Key Players Assessment in this Research:
- The report offers a detailed analysis of leading companies in the market across the globe.
- It provides details of the major vendors involved in this market
- A comprehensive overview of each company including the company profile generated revenue, pricing of goods, and the manufactured products is incorporated in the report.
- The facts and figures about market competitors along with standpoints of leading market players are presented in the report.
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