Every online store wants customers to buy more than just one thing. The more products people add to the cart, the higher the store revenue grows. One of the smartest ways to make that happen in 2025 is by creating bundles that encourage customers to pick more items together instead of single products.
That is exactly where WooCommerce product bundles step in. They let you package multiple products into one deal and sell them as a group. This strategy not only gives shoppers more value but also increases the average order value without making the buying process complicated. With the right plugin, you can create custom bundles, set discounts, and guide your customers toward the checkout page with bigger carts.
In this blog, we will explore how a product bundle WooCommerce plugin can help store owners increase sales. We will look at why bundles work, the features you get from this plugin, and how to use them properly to grow order value.
Why Product Bundles Work in WooCommerce Stores
Shoppers always want deals that feel rewarding. If you sell one product at a time, people buy what they came for and leave. But when you create WooCommerce bundles, you give them a chance to save money and discover products they didn’t plan on getting.
Imagine someone buying a camera. If you offer a bundle with a tripod, camera bag, and lens cleaning kit at a discounted price, chances are higher that they go for the bundle instead of just the camera. They see value and you see a bigger sale.
The psychological trigger is strong here. Customers feel they are getting more for less. At the same time, you move more products and improve stock turnover. That is why bundles are one of the most effective ways to drive sales without forcing visitors to spend more time searching for products.
Features That Make WooCommerce Product Bundles Powerful
The WooCommerce Product Bundles plugin gives you flexibility to create bundles that match your store needs. You can package related items together or even allow customers to choose products within a bundle. Let’s look at some of the most useful features you get:
Custom Product Bundles
Create unique bundles by mixing simple, variable, or digital products. You control what items are grouped together.Dynamic Pricing and Discounts
Offer bulk discounts that apply when customers buy the bundle. You can set percentage discounts, fixed amounts, or tiered deals.Flexible Layouts
Show bundles on product pages, category pages, or even on the cart page. The layout can fit naturally with your store design.Optional and Mandatory Products
Some products in the bundle can be marked as required while others can be optional. This way, customers get freedom but still purchase core items.Quantity Management
Allow customers to increase or decrease quantities of bundled items. This helps when shoppers want more of one product in the bundle.Stock Synchronization
Inventory updates in real time. If a product in the bundle goes out of stock, the plugin automatically reflects it.One Click Add to Cart
Entire bundle goes to cart with a single click which makes checkout faster and more direct.
How Bundles Increase Average Order Value
Average order value (AOV) means the average amount a customer spends on your store each time they order. The higher this number, the more profitable your business becomes. WooCommerce product bundles raise AOV in different ways:
Customers spend more when they see savings in bulk deals.
Bundles help clear slow moving stock by pairing them with fast sellers.
Shoppers often upgrade to premium bundles instead of basic products.
Discounts encourage buying now rather than waiting for later.
Instead of depending only on ads or discounts across the store, bundles guide shoppers toward spending more naturally. This works well for physical stores, digital products, or even subscription add-ons.
Practical Examples of Using WooCommerce Bundles
Let’s make things more practical by looking at how bundles can be applied to different types of online shops:
Electronics Stores
Bundle laptops with accessories like bags, mice, and headsets. Shoppers buy everything they need in one deal.Fashion and Apparel
Group t-shirts, jeans, and shoes together to create a ready-to-wear outfit bundle. This helps cross-sell different categories.Health and Fitness
Offer protein powders with shaker bottles and gym gloves in one discounted package.Beauty Products
Create skincare kits by bundling cleansers, toners, and moisturizers. Customers feel they get a full routine instead of one item.Digital Stores
Sell software with training manuals or add-on plugins as a single bundle.
In every case, you encourage people to spend more per order while still delivering value.
Setting Up WooCommerce Product Bundles in Your Store
If you want to start improving AOV today, setting up the WooCommerce bundle plugin is straightforward. Here’s how to get started:
Install the Plugin
Download the plugin package and upload it to your WooCommerce dashboard. Activate it once installed.Create a New Bundle
Go to your product section and select “Create Product Bundle.” From there, add the products you want to group.Configure Pricing
Choose how the bundle will be priced. You can go with fixed price bundles, individual product pricing, or discounted rates.Set Discounts
Apply percentage or fixed discounts to motivate purchases. For example, 10 percent off when buying the full bundle.Adjust Settings
Define optional products, set quantities, and manage how bundles appear in your store.Publish and Test
Save your bundle and preview how it looks in your store. Test checkout to confirm the discount and stock updates work properly.
Tips for Making the Most of Product Bundles
Creating bundles is only the first step. To get the most results, follow these strategies:
Keep bundles simple and clear so customers instantly see the value.
Mix popular products with slow moving ones to increase sales across the board.
Offer limited time bundles to create urgency.
Use attractive names like “Starter Kit” or “Family Pack” to make bundles appealing.
Test different bundle strategies and track which ones give better conversions.
The plugin makes setup easy but the real results come from testing different ideas that fit your audience.
Conclusion: Raise Sales with Smart Bundling
The competition in online shopping keeps growing in 2025 and standing out means offering value that makes customers happy. A WooCommerce product bundles strategy lets you increase order sizes while improving customer satisfaction at the same time.
By using this plugin, you can create flexible bundles, set smart discounts, and give buyers a reason to spend more on every visit. Whether you run electronics, clothing, fitness, or digital stores, bundling works across all industries. Pair this with other strategies like upselling and cross selling and your product bundle WooCommerce plugin can become one of the most valuable parts of your store setup.
Start small, experiment with different bundle ideas, and watch your WooCommerce bundle sales grow.