In today’s competitive hospitality landscape, enterprises need to continue to find innovative ways to draw in visitors, lengthen stays, and add to the bottom line. A surefire trend that has been growing and shows no signs of slowing is the utilization of arcade machines in the selling space of bars, restaurants, and entertainment outlets.
If you are a venue owner and are considering a refresh to your space or a business looking for an arcade cabinet for sale, you’ll need to know how this awesome old-meets-new entertainment piece will create measurable business value. Read on to discover how arcade machines are reinventing commercial fun and helping grow businesses.
Average Spend and Dwell Time Lift for Customers
One of the most obvious benefits of arcade cabinets is that they can help retain customers for extended periods of time. The more their guests linger and spend hours playing classics, like Pac-Man, pinball, or some racing simulators, the more likely they are to order additional drinks, appetizers, and desserts. This longer dwell-time converts directly into increased ticket sizes, a more profitable dining and/or bar experience.
A happy customer is less likely to tear out of the joint, particularly when entertainment blends into the ambiance so easily. For businesses looking to increase their ANE without significantly altering menus or adding staff, arcade cabinets can be an efficient, low-maintenance solution.
Appeal to a Smoother, More Diverse Audience
Many adults and parents feel a strong sense of nostalgia for arcade games, and younger customers experience instant fun with our selection of machines. That means beams can tap into a broad audience, including:
- Groups of friends in search of social outings
• Families seeking kid-friendly environments
• Corporate gatherings or team-building events
• Date nighters looking for something a little different
Meeting diverse demographics can enhance the breadth of your customer range and lessen the dependence on niche customer sectors.
Stand Out from Competition with Interactive Entertainment
“Consumers today want more than just eating and drinking; they want experiences that they will remember.” Hands happier (HOURS) Installing an arcade also makes your bar stand out with that novelty feel you won’t get down some boring dive.
Arcade gaming gives people a reason to come to your location over another in the increasingly competitive landscape. People are also more likely to share their experience at your restaurant if there is some form of entertainment, posting pictures online, and writing unbiased reviews for a natural increase in exposure and brand recognition.
Creating Valuable Spaces from Unused Areas
There are underused spaces in most venues — be it a quiet corner, a little storage nook, a hallway alcove. Why have those spaces just remained empty when you could turn them into moneymakers with arcade cabinets?
No major renovations are required. Just a few square feet is all you need to enjoy classic arcade games, which can help you earn profits for your business without additional space or additional demands in terms of use. This capitalization on space created value from staffing and square footage that were already in place.
Encourage Social Gathering and Lively Ambiance
Arcade games naturally promote interaction. Whether it’s one-on-one competition or group cheerleading, the vibes these machines emit help create an enthralling atmosphere. This social buzz keeps customers staying longer, coming back more often, and bringing their friends along.
For bars and venues, in particular, it can lead to increased food and beverage service, additional word-of-mouth promotion, and additional brownie bites to your event potential.
Trend Toward the Fast-Growing ‘Eatertainment’ Movement
Food and entertainment—eatertainment—has become the most influential trend in the hospitality industry. Diners are increasingly demanding more than just food. They want an experience.
Arcade cabinets tap right into this with a delightful Roadhouse-quality cocktail of entertainment and food at a price point and convenience that makes sense. Whether you add one machine or establish a complete arcade area, your space will be more appealing to the new and growing modern consumer who prefers experiences to products.
Unlock New Revenue Streams
The main profit factor with arcade games is that the characters in them make people hungry and thirsty, so they continue playing the line of arcade machines. Arcade machines: Another benefit of arcade machines is that they can generate revenue directly. Options include:
- Coin or token play revenue
• Event rental and private party offerings
• Themed nights or with tourneys, with an entry fee
These extra forms of income can help steady cash flow, particularly during lulls or off-hours. In some locations, arcade revenues can recoup capital investment in a matter of months.
Frequently Asked Questions
Q: Is there money to be made on arcade cabinets in a restaurant/bar?
A: Yes. Arcade games boost customer interaction, time spent at your venue, and spending. They also produce revenue directly through in-game purchases and events.
Q: What Are Good Commercial-Grade Arcade Cabinets?
A: It’s not uncommon to have multigame cabinets, pinball machines, racing simulators, and even a mostly towel-gripped fighting game in your collection. Seek robust designs, with low maintenance factors and high reliability factors.
Q: How big is an arcade cabinet?
A: A few square feet will do for most standard cabinets. Even small venues are usually able to fit one or two machines without taking up the floor.
Q: Can arcade machines be themed to suit the venue?
A: Yes. A lot of arcades would let you customise the artwork and the choice of games to match your brand or interior decor.
Q: Where can I buy a commercial-quality arcade cabinet?
A: Begin with some trusted commercial machine vendors. Be sure to keep an eye out for things like heavy-duty construction, extensive game options, and technical support.
For starters, arcade cabinets aren’t only a blast from the past – they serve as a strategic means to elevate revenue, widen audience scope, and improve the customer experience. If you’re ready to hop on the entertainment bandwagon or just want to inject a bit more life into your room, buying an arcade cabinet for sale is a smart move that leads to long-term business growth.