When you’re trying to grow your local business online, there’s one long-term and cost-effective solution: Local SEO. Whether you’re a service provider or a small business owner, local SEO ensures that your business appears prominently when potential customers search for services nearby. But the most common question we hear is: How much does local SEO cost?
Let’s break it down with insight from Affordable SEO San Diego.
Local SEO Pricing in 2025
Local SEO pricing varies depending on competition, business goals, and industry. Below is an overview of what to expect when planning your local SEO investment.
Google My Business Plan
A GMB optimization plan can range from $500 to $1000, which is a significant expense for many small businesses. That’s why Affordable SEO San Diego offers:
- $299/location for new GMB profiles
- $150 for optimizing existing underperforming profiles
We focus on affordability without compromising on quality and results.
Looking for a GMB ranking service? Contact us today!
Monthly SEO Plan
Most businesses opt for a monthly local SEO plan for consistent performance growth. These plans typically range from $800 to $2500/month and are usually divided into Basic, Standard, and Premium packages.
Here’s what Affordable SEO San Diego offers:
| Plan | Basic – $649 | Standard – $999 | Premium – $1999 |
|---|---|---|---|
| Target Keywords | 15/month | 30/month | 40/month |
| On-Page SEO | 5 pages | 10 pages | 30 pages |
| Backlinks | 10 DA backlinks | 20 DA backlinks | 40 DA backlinks |
| Local Citations | 10/month | 20/month | 40/month |
| Reporting | Monthly report | Weekly insights & updates | Weekly insights, reviews management, maintenance |
| GMB Optimization | ❌ | ✅ | ✅ |
| SEO Content | 1 article/month | 3 articles/month | 10 articles/month |
| Website Design | ❌ | 3 pages | Full design & development |
| Technical SEO | ✅ | ✅ | ✅ |
Warning: Be cautious of any “quality” SEO services under $500. They’re often red flags for poor results or scams.
Hourly Rates
Some SEO agencies charge by the hour — typically between $75 and $150/hour. While this may work for short consultations, it’s not cost-effective for long-term SEO. A full campaign can quickly cost more than $1000/week, which isn’t ideal for businesses seeking affordable options.
Factors Affecting Local SEO Costs
Business Size and Niche
Smaller businesses in less competitive niches (e.g., local bakery) will pay less than those in highly competitive sectors (e.g., law, real estate). The higher the competition, the more effort and strategy needed.
Number of Locations
A single-location business has simpler needs, while multi-location businesses require separate strategies per location, driving up costs.
Number of Services
Businesses offering various services (e.g., roof repair, installation, replacements) require:
- Keyword research per service
- On-page optimization for each
- Multiple content strategies
This increases the workload and cost of SEO services.
Competitor Analysis
If your industry is packed with strong competitors, agencies must use advanced tactics to outrank them — a process that adds to the overall cost.
Conclusion
Local SEO might not deliver overnight success, but it’s an investment with long-term rewards. While costs vary depending on agency, competition, and business size, Affordable SEO San Diego provides results-focused plans for every budget. Ready to grow your local presence? Get in touch today (https://www.affordableseosandiego.net/how-much-does-local-seo-service-cost/ ) for affordable, transparent SEO solutions .