Technology enhances your performance and aids you in producing wonderful results at minimal cost. When it comes to exhibitions and trade shows, you can’t deny the significant role technology plays in making your campaign hassle-free and more effective. With the latest technology in your custom trade show booth, you can make the most of your campaigns. Their smart application becomes more crucial while you exhibit at a highly competitive location like Las Vegas.
If you have started to feel curious and want to know more about the most futuristic technologies to transform your trade show campaigns in Las Vegas, you don’t need to look anywhere else. Here we are going to mention the 12 most popular technologies for your custom trade show booth displays to help achieve your exhibition goals efficiently.
1. Augmented Reality (AR)
AR is quite a popular technology in the trade show landscape. It imposes computer-generated information, such as text, graphics, and sounds on the real-world background. You can use it to make your booth more interactive and engaging.
2. Virtual Reality (VR)
Showcase your products and services to a wider audience easily with VR tools. It is a simulated experience that utilizes 3D near-eye displays. This technology simplifies the demonstrations of complex innovations and large-sized products.
3. Tablet/PCs
Tablets and PCs like laptops are so common nowadays that you can’t imagine any trade show campaign without them. Using them reduces the paper trail and simplifies many processes like collecting and tracking leads, data storage, and so on.
4. Geofencing/RFID/NFC
Geofencing means creating a virtual vicinity where entering (or exiting) triggers a certain notification/action on a mobile device. Geofencing uses GPS and RFID to create virtual boundaries and NFC (Near-Field Communication) technology for data exchange between devices. Collectively, they can boost foot traffic in your booth.
5. Smart Phones/Text Messaging
As an exhibitor, you can trigger smartphone notifications about your trade show participation and booth location through geofencing. You can also use text messaging campaigns to spread more awareness about your brand and trade show in a targeted way.
6. QR Codes/2D Barcodes
Quick Response (QR) codes are a specific type of 2D barcode. These codes enable fast data access and allow you to convey your brand message effectively. They reduce the dependency on the visual elements in your trade show display rentals in Las Vegas.
7. Event Specific Websites/Microsites
Leverage the power of the internet to improve your trade show campaigns by creating event-specific websites or microsites. They allow you to convey your brand message to your target audience with much more flexibility than printed materials.
8. Mobile Apps
Mobile applications are one step ahead of dedicated websites. They provide a more personal setting for exhibitors to showcase their brands and offer virtually to their potential customers on or beyond the trade show floor.
9. Projection Technologies
Projection technology relies on projection devices such as LCD, DLP, laser, and LED projectors to project digital content like images or videos onto a screen. They can be incorporated into exhibit rentals in Las Vegas for presentations and product demonstrations.
10. Touchscreens/Interactive Kiosks
Interactive touchscreens and digital kiosks simplify the interaction process for your booth visitors. They can explore and learn about your brand and product in their own way, without bothering your booth staff. Such kiosks also make data collection more efficient.
11. Digital Signage/Multimedia Banner
Using digital signage or multimedia banners in your 20×20 trade show booth allows you to display digital text, graphics, video, interactive media, and live-streaming content according to your brand and audience. You can change the content on them promptly if needed.
12. Streaming Video/Webinars
Streaming Video/Webinars or Virtual Events have grown in popularity in recent years. Their utilization allows you to reach a huge audience beyond the show floor, significantly more than the best you can achieve on the show floor without them.
Get in Touch with Triumfo Inc. for Complete Trade Show Booth Services in Las Vegas
Triumfo Inc. is the most trusted trade show booth company in Las Vegas. They have an in-house booth production facility and deliver end-to-end services for exhibition booths. Connect with them for Las Vegas trade show booth rentals and support services. Leverage their experience and expertise for stress-free and successful trade show experiences.